A black and white image of a brick wall with a door missing. In the foreground there are pieces of flint, some of which are standing up. Above the wall there are wooden beams and in the background a mountain.

In the Field: Fujifilm GFX 100S for Landscape Photography

Published June 5, 2025 by MPB

Landscape photographer and filmmaker Kyle McDougall headed to Eryri National Park in Snowdonia, Wales, with the Fujifilm GFX 100S medium-format mirrorless camera and the GF 35-70mm f/4.5-5.6 WR zoom lens to review them against the stunning landscapes.

Watch the video to hear Kyle’s thoughts on the Fujifilm GFX 100S and GF 35-70mm f/4.5-5.6 WR. Or, keep reading to check out the images. In this review, Kyle compares the GFX 100S against the GFX 50S II and explores the GFX 100S's video features, portability and image files. Over to you, Kyle.

I've always been a fan of the Fujifilm systems, I used to have a Fujifilm X100 and a Fujifilm GFX 50R — I loved that camera, and the medium format Fujifilm cameras have interested me for several reasons.

GFX 100S vs GFX 50S II

When the GFX 100S was released, that one was tempting for me. The same goes for the Fujifilm GFX 50S II. But there's one reason in particular that I went with the GFX 100S over the GFX 50S II, and it's not just about the megapixel count. I just find the GFX 100S incredibly flexible.

Obviously, the resolution is impressive, allowing you to crop into all sorts of other things. But for me, the selling point of the GFX 100S over the GFX 50S II was the video features.

A black and white image of a path with water on it, running downhill. In the background is a tree, and two mountains. — Kyle McDougall | Fujifilm GFX 100S | GF 35-70mm f/4.5-5.6 WR | 58mm | 1/60 | f/16 | ISO 800

Video

Many people say, "If you want a video camera, get a dedicated video camera". But for me, doing stuff like this dual-purpose, there's a ton of appeal in having a camera that I can use to shoot photos and video.

The GFX 100S has 10-bit 4K video. The GFX 50S II would've been great, and I would have bought that camera. I felt 50 megapixels was more than enough for me, but the GFX 50S II only shoots 8-bit 1080p video. And that's just super disappointing.

A black and white image of an abandoned mine. An old piece of machinery sits on a grassy area in the foreground, in the background, there are a pile of slate tiles. — Kyle McDougall | Fujifilm GFX 100S | GF 35-70mm f/4.5-5.6 WR | 35mm | 1/80 | f/14 | ISO 800

Portability

What I enjoy so much about the GFX 100S is its flexibility and size. For medium format digital, it's incredibly compact. I paired mine with the Fujifilm GF 35-70mm f/4.5-5.6 WR lens, which people call the kit zoom.

A black and white image of a hillside. There is a pathway halfway up the hill with a cabin at the end. At the top, there is a cabin half hidden. There are mountains in the background — Kyle McDougall | Fujifilm GFX 100S | GF 35-70mm f/4.5-5.6 WR | 56mm | 1/125 | f/11 | ISO 400

Image files

Like with most Fujifilm systems, I can get the image files to a place where I'm very happy with the look. I feel like it's consistent with my film work. The files give me a lot of flexibility, but they also stay out of the way and let me create work—and that's important to me.

Framing the waterfall in the image below was simple. Some neat lines, with converging peaks and the waterfall right in the middle, leaving a ton of negative space with the misty sky.

A block and white image of a river running through a valley with mountains either side. The background is hidden by clouds and fog. — Kyle McDougall | Fujifilm GFX 100S | GF 35-70mm f/4.5-5.6 WR | 58mm | 1/2 sec | f/16 | ISO 200

I love working in black and white. You can shoot in the middle of the day and it's really all about looking for these little pockets of light. Then, it depends on how you process it.

I was really happy with how this image turned out. As I get used to these files, I'll probably revisit them and play around with the processing a little. From what I've seen so far, I've been very impressed with the image files from the GFX 100S.

Kyle's verdict

With its medium-format 102-megapixel sensor, the Fujifilm GFX 100S is truly capable. I loved being out in these environments with a relatively compact and lightweight camera. I enjoyed using the GFX 100S. I’m excited to spend more time with it and create more work with it. The GFX 100S is a great fit for landscape photography. I'm impressed with the GFX 100S after putting it in many different environments. Considering the weather and the conditions, I'm pretty happy with this collection of images.

Looking for more medium-format camera reviews? Read our full Fujifilm GFX 100S review, Fujifilm GFX 100S review for portraiture, comparison of Pentax 645Z vs Fujifilm GFX 50S for landscapes, our Fujifilm GFX 100 II review, Hasselblad X2D 100C review and more camera gear guides on the MPB Content Hub.