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Sony A7 III on a blue and purple background

Top 10 Most Popular Camera Bodies and Lenses from MPB (June–September 2023)

Published 31 October 2024 by MPB

A graphic showing the top 10 Most Popular Camera Bodies and Lenses from MPB (June–September 2023), with the Sony A7 III and Canon EOS 5D Mark IV in first and second place, followed by the Canon EF 24-105mm f/4 L IS USM, Fujifilm X-T3, Nikon D850, Fujifilm XF 18-55mm f/2.8–4 R LM OIS, Nikon D750, Fujifilm X100V, Fujifilm X-T4 and Canon EOS 5D Mark III.
  • Looking at the most popular gear in Q3 2023 reveals the continued dominance of the Sony A7 III, the most popular camera body since 2022, ahead of Canon.

  • Two DSLR workhorses—the 2016 Canon EOS 5D Mark IV and 2017 Nikon D850—are firmly in the top ten, reflecting their quality, reliability and longevity.

  • Fujifilm fights against the 'Big Three' with four spots in the top ten—a surge in social media popularity, especially among content creators, helps the Fujifilm X100V rise 22 places since 2022.

  • Celebrating its 18th birthday, the Canon EF 24-105mm f/4 L IS USM remains as popular as ever. With its focal range and L-series quality, this versatile lens holds its worth well and has so far never seen relegation from our top ten.

  • The Canon EOS 5D Mark III falls seven places but still retains its place in the top ten, a decade since its release.

  • Can the Sony A7 IV continue its rise next quarter? Increased availability has helped it rise 104 places, up to number 17, so we expect it to enter the top 10 soon.

  • In the top ten, the average age of gear is almost eight years from its release date—with only two models released in the last three years.


The MPB Used Camera Gear Price Index is an interactive visualisation of used camera and lens pricing trends. The index is powered by MPB, the leading authority on used camera prices, and largest global platform to buy, sell and trade used camera equipment.

View price trends over 3 to 36 months for the 100 most popular products. Delve further into the data to see trends by camera brand and product type. MPB's index shows trends individually across the United States, the European Union and the United Kingdom.

MPB is sharing its market-leading used camera gear expertise to open up the world of visual storytelling in a way that's good for people and the planet. Alongside the index, MPB publishes insightful stories on the latest pricing trends. MPB has made its index free for the public and press to use.